Kirin Holdings Company, Limited announced data related to wine consumption volume in Japan.
According to the announcement, wine consumption volume in Japan has expanded by approximately 1.3 times over the past 10 years.
Here are the details.
Wine Consumption Volume in Japan Expands
In 2021, wine consumption volume increased to 104% compared to the previous year, expanding the market to approximately 128% compared to 10 years ago.
In addition, through the 6th wine boom (1997–1998), which generated significant consumption driven by the popularity of red wine, and the 7th wine boom starting in 2012, which saw rising popularity for New World wines centered on Chile as well as "Japanese wine" made from 100% Japanese-grown grapes, wine consumption volume in Japan has grown steadily, reaching approximately 8 times its level over 40 years.
The Number of Japanese Wine Wineries Continues to Grow
The key points of the latest data are summarized below.
■ Import volume of sparkling wine reached a record high at approximately 115% year-on-year, expanding to approximately 160% over 10 years.
■ In import volume of still wine, French wine ranked first. The composition ratio of European wine was approximately 60%.
■ The number of wineries producing "Japanese wine" made from 100% Japanese-grown grapes increased to 110% year-on-year.
Of particular interest is the data on the number of Japanese wine wineries.
According to a survey by the National Tax Agency, the number of wineries in Japan as of January 2022 was 453, an increase of 40 from the previous year.
In addition to Yamanashi Prefecture in 1st place, Nagano Prefecture in 2nd, and Hokkaido in 3rd, the number of wineries in 5th-place Iwate Prefecture is also reported to be increasing.
Since the popularity of Japanese wine is expected to be maintained going forward, the number of wineries will likely continue to rise.
Please check the URL below for detailed data.
Reference
https://www.kirinholdings.com/jp/investors/library/databook/wine/

